FIQA
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The Anywhere Textile
Directed by
José Yapur
Commercial campaign for European brand Fiqa, shot in Sedona, Arizona.
Director - José Yapur
Producers - Jessica Abraham, Harry Zehenny
Talent - Victoria Vangeison, Jacob Fowler
Cinematography - Pablo Osorio
The client wanted a fresh and unique approach for their new campaign, shot in the striking and rugged terrain of Sedona, Arizona, to showcase the product's ability to withstand the toughest outdoor conditions. This European brand aimed to connect with viewers through poetic and visually compelling images, highlighting their commitment to quality and style in every sense.