Interstate commercial campaign for the Italian brand Proraso.

Director - Guicho Flores

Producers - Jessica Abraham, Harry Zehenny

Cinematography - Carlos Medina

Color Correction - Gerardo Rodríguez

Sound Design - Emmanuel Gayosso

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‘What's Next’ is a commercial campaign that travels to various cities across the United States, aiming to give a voice to celebrity barbers during their intimate conversations with clients. The campaign explores how you pursue your day after a great conversation and an ever better shave